Vice President / Corporate Social Impact, Public Health
Katie has spent more than 11 years building strategic and creative communications campaigns, specializing in brand positioning, message development, advertising and digital strategy. Currently, Katie serves as project lead for advertising, research and digital strategies for United Technologies Corporation and ATEC, a joint venture of Honeywell and Pratt & Whitney. Her past experience at GMMB includes strategic and project management of policy, education and brand positioning campaigns for nonprofit, foundation, association and political clients.
Previously, Katie was the director of brand strategy for a nonprofit dedicated to the fight against drunk driving and underage drinking. She managed the organization’s award-winning re-branding and name change from The Century Council to the Foundation for Advancing Alcohol Responsibility in 2014. Prior to that, Katie was a managing account supervisor in Ketchum’s brand management practice, where she developed and implemented creative public relations initiatives to support Dr Pepper Snapple Group and its brands.